NarrativeRelay: Auto-Generated Client Reports with Change-Log Proof

Agencies & Consulting
🔥
9/10
Demand Score
Account managers bleed time assembling decks while clients demand explanations, not raw charts; delays and inconsistencies risk churn.
🌊
9/10
Blue Ocean
Competition Level
💰
$99-999
Price/Month
Predicted customer spend
⏱️
8 days
Time to MVP
Difficulty: Moderate

The Problem

Automates weekly/monthly client updates by generating persona-tuned narratives, slide decks, and emails that cite concrete change logs from ad accounts. The system ties performance variance to specifi

🔗 Validated by Real User Complaints

This problem has been verified through 1 real user complaints:

Competitor Landscape

  • Narrative BI
  • Oviond
  • Whatagraph
  • Supermetrics Email Reports
  • Qwilr
  • Canva

Must-Have Features for MVP

Persona-based narratives (CMO vs. practitioner) with tone controls
Change-log reconciler that maps edits to performance variance with citations
Anomaly detection and root-cause candidates with confidence scores
Auto-generated slides and email drafts with embedded visuals
Approval workflow with redlines, compliance guardrails, and audit trail
Meeting agenda generator and likely Q&A prompts
Multilingual generation and whitelabel client portal
CRM integration for distribution and follow-ups
Version comparison for MoM/YoY narratives
Content style fine-tuning on past AM reports

⚠️ Potential Challenges

  • Maintaining brand tone and voice across clients
  • Avoiding hallucinations and ensuring source-cited claims
  • Approval workflow adoption
  • Data permissioning for change-log access

Risk Level: Low

🎯 Keys to Success

  • Reduce reporting time per client by 70–90%
  • On-time report delivery ≥98%
  • Fewer client clarification loops post-delivery
  • AM capacity +25–40% without headcount
  • Improved renewal/expansion rates due to clearer value communication

Ready to Build This?

This moderate-difficulty project could be your next micro-SaaS success.