FlowForge (No‑Plus Workflow Builder for B2B Ops)
8/10
Demand Score
Manual B2B ops (approvals, routing, tagging, ERP sync) create delays and errors; non‑Plus stores need automation now.
7/10
Blue Ocean
Competition Level
$99-499
Price/Month
Predicted customer spend
55 days
Time to MVP
Difficulty: Moderate
The Problem
Poor support for custom B2B workflows:
Competitor Landscape
- Shopify Flow
- Mesa (ShopPad)
- Alloy Automation
- Mechanic
Must-Have Features for MVP
Webhook ingestion with durable queues and retries
Visual rule builder with versioning, simulation, and audit logs
Prebuilt connectors: NetSuite, QuickBooks, ShipStation, Slack, Email, S3, Google Sheets
Order split/merge logic and warehouse routing
Rep assignment and SLA timers
AR hooks to trigger invoicing/dunning actions
Secrets manager and permissions per workflow
⚠️ Potential Challenges
- Reliable idempotency and retry handling for Shopify webhooks
- Complex enterprise connectors (NetSuite, SAP) require robust mapping
- Ensuring safe ‘blocking’ behaviors happen pre‑checkout via our portal since checkout can’t be halted
- Data privacy reviews for some ERPs
Risk Level: Minimal
🎯 Keys to Success
- Hours saved per week in ops tasks
- Near-zero missed syncs due to robust retries
- Faster order routing and fewer fulfillment errors
- Ops can ship changes without developers
Ready to Build This?
This moderate-difficulty project could be your next micro-SaaS success.