CompanyGraph—Unified B2B Layer for Any Storefront
10/10
Demand Score
Merchants are losing B2B deals and manual quoting time due to fragmented or absent company/approval/punchout flows on their current platform.
9/10
Blue Ocean
Competition Level
$799-5k
Price/Month
Predicted customer spend
14 days
Time to MVP
Difficulty: Hard
The Problem
A composable B2B orchestration layer that adds missing primitives—company accounts, hierarchies, buyer roles, budgets, quotes, approvals, punchout (cXML/OCI), and contract catalogs—exposed via a singl
Competitor Landscape
- Shopify B2B (Plus)
- Adobe Commerce B2B
- OroCommerce
- PunchOut2Go
- Sparklayer B2B
Must-Have Features for MVP
Company/buyer hierarchy with budgets and approval chains
Quotes/RFQ with revision history and accept-to-order
Punchout cXML/OCI connectors with quickstart templates
Contract catalogs and entitlement-driven visibility
Reorder lists, standing orders, and credit terms
SDK/UI kit for storefronts + Sales Rep Portal
ERP/CRM sync (NetSuite, SAP, MS Dynamics)
Webhooks and rules engine for custom workflows
⚠️ Potential Challenges
- Maintaining parity across evolving storefront APIs
- Complex enterprise IT integrations (ERP/CRM/IdP)
- Data model conflicts between company catalogs and platform product models
- Punchout certification and testing cycles
Risk Level: Moderate
🎯 Keys to Success
- Time-to-live under 30 days using adapters and UI kit
- No replatforming; preserves SEO and ops stack
- Observable business impact (B2B AOV, quote win rate)
- Reliable punchout performance and certification coverage
- Granular feature toggles to fit varied B2B maturity
Ready to Build This?
This hard-difficulty project could be your next micro-SaaS success.