AgencyGraph Sync
9/10
Demand Score
Manual CSVs and brittle scripts cause reporting delays and missed conversion uploads, directly hurting ROAS and client trust.
7/10
Blue Ocean
Competition Level
$899-5k
Price/Month
Predicted customer spend
75 days
Time to MVP
Difficulty: Hard
The Problem
A bidirectional integration fabric and opinionated schema for agencies. It ingests data from ad platforms (Google/Meta/TikTok/LinkedIn), analytics (GA4), CRMs (HubSpot/Salesforce), and call tracking (
🔗 Validated by Real User Complaints
This problem has been verified through 5 real user complaints:
Competitor Landscape
- Supermetrics
- Funnel.io
- Improvado
- Fivetran
- Stitch
- Segment
- Hightouch
Must-Have Features for MVP
Prebuilt high-coverage connectors with near‑real‑time webhooks
Opinionated AgencyGraph schema (campaign/adgroup/ad/lead/opportunity)
Deterministic+probabilistic identity resolution with confidence scoring
Reverse ETL for offline conversions/audience sync to ad platforms
Visual mapping per client and transformation templates (UTM parser, attribution)
Data quality dashboard (freshness, completeness, anomalies)
Row-level lineage and replay for audits
SLA-backed pipelines with alerting and auto-retry; per-tenant isolation
⚠️ Potential Challenges
- PII handling and regional data residency
- API quota/rate limits and schema drift
- Accurate identity resolution across ad clicks, calls, and CRM
- Reverse ETL edge cases and vendor policy limits
- Multi-tenant isolation and compliance (SOC2/GDPR)
Risk Level: High
🎯 Keys to Success
- First account fully synced in <60 minutes
- >99% data completeness and <1% schema error rate
- 99.9% pipeline uptime with clear SLAs
- Offline conversion upload success rate >98%
- Reduced integration engineering time by 70% in 90 days
Ready to Build This?
This hard-difficulty project could be your next micro-SaaS success.